If you want to try and understand the impact that social media has had and will have on economics, you need to watch Erik Qualman’s video, which I have posted below.

If that doesn’t make you think, perhaps you just don’t get it. Or if you would rather read the facts, try Erik Qualman’s book, Socialnomics, which is an Amazon Best Seller.

Why is this important? If you watched the video, you should have seen some really interesting statistics presented. The two stats that stood out most to us were the first two presented:

1. Over 50% of the world’s population is under 30-years-old
2. 96% of them have joined a social network

That means that of the over 3.5 billion people on this planet are under 30 and of those, 3.4 billion of them are on a social network of some kind. Let’s make this more local. In the United States, the population is 310,232,863 and 161,321,088 are under 30. Of those, 154,868,245 are on a social network. 150 MILLION! That’s just the 30 and under crowd.

Another statistic that stood out was the fact that on Facebook, which has over 400 million users, the fastest growing segment is women 55-65 years of age. What does this mean to you if you are a business or a brand? If you are not involved in social media marketing, you are being left in the dust.

You may be asking yourself, how can things like Facebook and Twitter help me and my business? Well, if you watch television at all these days, you most likely have seen the Toyota ads running which show videos from loyal Toyota customers that have posted their praise of the company’s vehicles on their Facebook page. Obviously, Toyota is in the process of doing image repair after all the recall and car problems they have had of late. This is where social media works.

It’s no so much a platform for you to sell your widget or service, but more a platform to connect with your customer and  let them see the human side of your business. Your best off using these platforms as a “customer service” portal than a selling portal. People, more and more, are using services like Twitter and Facebook to share their reviews of a certain product, service, or company and most of the time, it’s because they are unhappy with it. If you are not on these platforms, monitoring them for these types of comments, you are unaware they ever were posted and perhaps unaware you have a unhappy customer out there.

If you do monitor these networks, you can quickly respond to complaints and take care of the problem before it gets out of hand and spreads like wild fire, leaving your company wondering why the phone isn’t ringing any more.

It’s time to get in the game and realize social media is more than just a “fad” today. It is how information flows from person to person, state to state, country to country and if you aren’t taking part in it, you will look back on this time and say to yourself, “I should have listened!”

OK, so here’s the deal: We at HE Media like gadgets! We like to play with all the latest and greatest toys out there. With the recent launch of the Apple iPad, we have begun to wonder if this thing we have is more an addiction or just a craving brought on by curiosity. Well, we don’t care what it is, we want to get our hands on one of the new iPad 64Gb Wi-Fi + 3G gadgets.

With that in mind, we came up with the idea of doing a trade; we will trade work for toys! If you need a new web site built or a redesign of your existing site, we need to talk. Now, this doesn’t mean we will be spending countless hours building you a 15,000 page web site with a custom shopping cart in exchange for a $1,000 gadget. But, what it does mean is we will build you a brand new custom web site consisting of 4-5 pages or a custom blog template or refresh your existing site or blog with a new design, within reason.

So, you may be asking how we propose to make this work. Well, that’s where it gets tricky. A little trust is going to have to come into play but there will be an agreement signed by both parties making each liable for their part. This agreement will also outline the scope of work for the project so both parties are clear as to what they will be getting in return for their efforts. As an example of what we are looking at as far as items and costs associated with this idea, we have a shopping cart clip from Apple that you can review here.

So, what do you think? Sound like a easy way to get yourself a kick-ass web site for just about nothing? We think so. If you are interested, this is a one time offer. Meaning, the first person to take us up on the offer reaps the reward and the rest of you will have to find another sucker to do your work. So, with that said, if you are at all interested, submit your information below and we will be in touch. Again, the first person we are able to ink a deal with get’s the special offer, no others will be considered. Don’t wait, or it will be too late! …there goes that rhyming thing again, sorry!

We at HE Media recently had an intense brainstorming session in which several great ideas for new projects bubbled to the top. We are excited about some of these news project ideas and will hopefully be able to bring a few of them to fruition.

As with any new project, lots of research and investigation into the project niche will need to be done as well as all the due diligence once it is determined if the project is viable. We hope to document this process so that we can post it as a guide for those of you interested in how the development process goes. So many ideas that seem to be monumental in the beginning, burn out quickly once further investigation is begun and uncovers that someone else is already in the market with the product or the market has no interest.

Please check back often to keep updated on our progress and watch for the project development checklist which we will be posting once we refine the process.

Welcome to HE Media, LLC and thank you for taking the time to visit our web site. We at HE Media are excited about the new year and all the opportunities that come with it.

Currently, HE Media, LLC is working on several projects for several different mediums and we will begin posting updates as they become available on the progress of these new and exciting projects.

Check back often for the most recent news from HE Media, LLC and may the new year be both healthy and prosperous for you!